RAM-FSIP Business Solutions

Thursday, Jul 29th

Last update:04:07:43 PM GMT

 Phone 1-213-221-8932  |   Fax 1-206-202-1277

E-mail Follow Up

The Technology

Combining direct mail with call center follow-up can more than double response rates. To be most effective, these efforts should be focused and involve timely use of the telephone as a means of lifting overall direct mail response.

Direct Mail Follow-Up benefits an organization to:

  • Achieve high-impact, short-term sales
  • Produce a highly focused, results-oriented campaign
  • Increase lead qualification rates
  • Reduce cost per qualified lead

The Customer Service Representatives (CSRs) communicate directly with the customers, dealers, distributors and business partners with a customized campaign. If direct mail is used to generate leads, then Direct Mail Follow-Up could provide dramatic increases in the quantity and quality of leads produced